About the project
The client contacted me because their Google Ads campaigns were active but were not actually receiving impressions or generating results. The account appeared to be configured and running, but advertising delivery was effectively blocked, so the first step was to identify whether the issue came from the campaign setup or from the account itself.
What I worked on
I audited the Google Ads account and campaign configuration, reviewed the account status and checked the main settings that could affect ad delivery. The investigation showed that the issue was caused by restrictions at the account level, which prevented the campaigns from entering normal ad serving.
After identifying the source of the problem, I completed the required actions to restore advertising delivery. I also reviewed the campaign structure and settings to make sure the account was prepared for a stable relaunch rather than simply returning the campaigns to an active status.
Result
The campaigns began receiving impressions again and traffic returned to the website. After the relaunch, the account started generating the first leads, confirming that the advertising system was functioning again and that the campaigns were able to reach users normally.